“What’s in a name?” …..um….someone asked. Well, here are a couple of examples, I am sure, would beg to differ.
There is a certain brand of Indian sanitaryware that is, according to me, one of the most aptly named products in the world. I am talking about the brand ‘Hindware’ which you happen to see every time “You tinkle or poo, or just go to the loo” (sorry, couldn’t resist a good(?!?!) rhyme)
I really want to meet the people who came up with the name, and congratulate them on the bold, possibly intentional, decision.
Also, a lot of Indian stores think adding an ‘e’ at the end of an ordinary English word makes it exotic-sounding. I saw one such example in Bhubaneswar, called ‘Secrete’ and I think the person who came up with the name was so lost in making it sound exotic that he/she/it forgot that there was an English word which did not ‘ooze’ sensuality (which was the intention I guess because it was a lingerie boutique)
And finally, ‘Cox & Kings’, not a very inspiring name for a hot-blooded, heterosexual, single male looking to enjoy a holiday and meet random people. "Oh no", they seem to be saying, "meeting ‘Queens’ are for the ordinary folks. With us, you will meet the infinitely superior ‘Kings’." And please oh please, do not get me started on the first part of the name!
Ciao.